FOUR OPPORTUNITIES!
Put your brand around every neck at IPPE.
Thousands of attendees must wear their lanyard every day of the show—and often keep it long after. As one of only four exclusive lanyard sponsors, your brand will gain constant visibility throughout the event and beyond.
Sponsorship includes:
• Shared branding on the official IPPE lanyard worn by all attendees
• Lanyards include:
○ IPPE logo
○ Your company logo
○ Your booth number
○ Custom-designed artwork integrating all four sponsors
• Lanyard becomes a valuable keepsake, continuing to promote your brand even after the show
Eligibility:
• Only 4 sponsorship spots available – one per participating brand
• Opportunity is first-come, first-served
• IPPE reserves the right to deny competing companies
Deadline to sponsor
October 9
Gain all-day, everyday exposure with the most worn item at the tradeshow.
***NEW***
OPPORTUNITY DETAILS
$1,200 each - 3 cubes minimum
Make your brand stand out—sustainably and creatively.
The IPPE ecoCube Display offers a dynamic and eco-conscious sponsorship opportunity, perfect for showcasing your message in high-traffic areas of the Georgia World Congress Center. With a modular design and sustainable construction, ecoCubes let you build brand visibility while supporting environmentally friendly practices.
ecoCube details:
• Each ecoCube offers a full 3-foot cube of customizable surface space and measure 36” x 36” x 36” to display your company’s branding, messaging, or visuals on all sides.
• Modular, Stackable Design
Order multiple cubes and configure them into unique structures—columns, walls, or creative shapes that grab attention and match your vision.
• Sustainable Materials
Constructed from 3/16” ECO Board made of recycled cardboard and shipped flat to the venue for a reduced environmental footprint.
Cubes are assembled on-site.
Sponsorship includes:
• Choose as Many as You Wish (minimum of 3 cubes required initially)
Select the number of cubes that suits your budget and branding goals. Order multiple to configure eye-catching, multi-cube displays.
• Strategic Placement
ecoCubes will be prominently positioned in either the Discovery Zone or Courtyard areas—high-traffic spaces where attendees gather, network, and relax. Placement is coordinated by show organizers for optimal visibility.
• Modular, Stackable Design
Cubes can be arranged in towers, walls or custom configurations.
ecoCubes combine visibility, flexibility, and sustainability in one affordable opportunity.
***NEW***
2 OPPORTUNITIES
Command attention with a bold digital display in high-traffic IPPE locations.
The C-building Totem LED sponsorship offers your company an impactful presence through vibrant digital signage placed in some of the most traveled corridors of the Georgia World Congress Center. These upright LED totems deliver continuous exposure as attendees move between exhibit areas, education sessions, registration, and meeting spaces.
Totems are placed in high-visibility areas to maximize traffic and impressions.
Sponsorship includes:
• Custom Digital Content
○ Submit a static .jpg or animated .mp4 (256 x 256 pixels; up to 180 seconds per loop) to showcase your brand, product, or booth promotion
○ $500 per Side
• Strategic Premium Placement
○ C-Building Level 3: Top of escalators leading to Level 2, at entrance of hallway to Georgia Ballroom
• Flexible Exposure
○ Secure one or both sides of available totem for extended visibility—subject to availability
○ Your content will run in a scheduled loop throughout IPPE, rotating every 180 seconds
Make your message impossible to miss—light up the walkway with your brand.
Four Opportunities Available
Be carried throughout the show—and beyond.
IPPE attendees love show bags for collecting literature, giveaways, and essentials! As one of four official sponsors, your logo and booth number will appear on one custom show bag distributed at registration and info desks in A-, B- and C-Buildings.
Sponsorship includes:
• Co-branded artwork featuring the IPPE logo and your logo + booth number
• Distributed to thousands of attendees at:
○ Registration areas
○ Main lobbies of A-, B- and C-Buildings
• Highly visible during and after the show as a long-term keepsake
• IPPE reserves the right to deny competing brands. First-come, first-served.
The deadline to purchase a show bag sponsorship is Oct. 9. IPPE retains the right to deny competitors and opportunity is first-come, first-served.
OFFERINGS ARE EXCLUSIVE TO M2A ELITE PARTICIPANTS
M2A Elite sponsors have a unique opportunity to reach all IPPE attendees through pre-show promotions, including one pre-show email or postcard mailing to all registered attendees, multiple onsite signage placements, printed guides and much, much more.**
Sponsorship benefits include:
• Company logo and booth number featured on the home page of the IPPE website with a link to your website (will stay on the IPPE site until exhibit space sales open for IPPE 2027), average 70,000+ IPPE website views per month.
• Company highlight, including logo (with link to your website), booth number and short write-up in one attendee newsletter, distributed to 30,000+ attendees.
• Recognition in the official IPPE pocket guide, available to 30,000+ attendees.
• Elite sponsors’ logos rotated with schedule on monitors throughout the Georgia World Congress Center (GWCC) - 52 monitors total.
• All Elite sponsors are featured on a banner at the entrance of each hall with company logo and booth number appearing on signage.
• Your company logo and booth number displayed on new 10’ x 5’ LED digital screens located outside the A- and B-Building of the GWCC.
• Digital billboard display throughout show week of your logo and booth number. These give sponsors continuous visual exposure during the entire week of IPPE.
○ GWCC digital billboards are located:
- inside the lobby areas
- over the B-Building escalators
- at the top of the escalator coming up from the Red Deck parking lot
- A-Building lobby and outside A-Building (East Plaza)
- B-Building (International Blvd.)
- C-Building (Marietta Street Parking Deck)
• One attendee postcard mailing or EMAIL blast. Send us the printed postcards or the HTML material for the email blast, and we will send to 2026 preregistered attendees in the categories you choose in January*.
• Company logo on window clings placed at the top of the B- and C-Building escalator guard walls.
• Company logo and booth number window cling on hotel shuttle bus windows; approx. 38 buses servicing 38 hotels.
• Company name and logo included in a post-show communication to 2026 attendees (approximately 30,000 emails).
• All Elite sponsors will be recognized with a logo and link to your website in each of the four daily show e-blasts sent out during the week of IPPE (approximately 100,000 emails throughout Expo week).
• All Elite sponsors will be recognized with your company logo on a registration confirmation email to all attendees.
• Each Elite sponsor will have one push notification sent from the official IPPE mobile app during the show. IPPE to determine schedule.
*Post card must be nonglossy/uncoated material. All creative must include your booth number.
**By participating in the M2A Elite sponsorship, you are agreeing to and giving permission for your company logo to be printed on products and signage approved by IPPE.
IPPE reserves the right to add or upgrade benefits as needed.
One Exclusive Opportunity | B-Hall
Put your brand at the center of fun and interaction.
The IPPE Discovery Zone in B-Hall is a great place for attendees to have fun and interact with each other, and your name can be associated with it.
Sponsorship includes:
• Exclusive recognition as the Discovery Zone sponsor in:
○ official printed show guide
○ IPPE mobile app
• Your company name displayed as the sponsor on the IPPE online floor plan and in the app map
• Inclusion in attendee marketing emails promoting Discovery Zone activities prior to the show
This is a great opportunity to reinforce your brand’s connection! Availability is limited to one sponsor only—secure your spot today! Be the name behind the fun.
Two Exclusive Opportunities
Tuesday, 4:15–5:00 PM | On the Show Floor
Be the name everyone remembers right at the center of IPPE’s most anticipated networking event.
The IPPE Happy Hour is the can’t-miss social event of opening day. Held directly on the show floor, this casual and energetic gathering draws thousands of professionals for complimentary drinks, conversation, and connection. As one of only two exclusive sponsors, your brand will be everywhere—from pre-show promotions to drink carts across the GWCC.
Sponsorship includes:
• Pre-Show Visibility
○ Logo and booth number featured on the IPPE website, linked to your company site
○ Pre-show emails to all registered attendees (expected reach 30,000+ emails/day) via monthly attendee newsletters, “Know Before You Go” guides, onsite daily newsletters (Monday–Tuesday)
• Digital Presence
○ Featured recognition in the IPPE mobile app, including logo and booth number
○ Push notifications from the app reminding attendees of the Happy Hour—with your company name and booth number included
• Onsite Recognition
○ Logo and booth number displayed throughout GWCC on signage promoting the Happy Hour
○ 22" x 28" drink cart signage (approx. 20 carts), including:
- Logo
- Booth number
- QR code linking to a URL of your choice
- Short branded message
• Verbal acknowledgment over the show floor intercom at the start of the event, highlighting your sponsorship and booth location
With extensive brand exposure and direct attendee engagement, this sponsorship delivers a lasting impact long after the drinks are gone.
Be the name behind the fun!
ONE EXCLUSIVE OPPORTUNITY!!
Sponsor the IPPE Community Courtyard, a dynamic, social hub located in Hall BC where attendees gather, relax and enjoy interactive games like giant checkers, cornhole, Connect 4 and PutterBall. This engaging space draws continuous foot traffic and creates lasting impressions—making it the perfect opportunity to associate your brand with energy, connection, and entertainment.
Make a bold, friendly impression while driving booth traffic and increasing your brand visibility before and during the show. This exclusive sponsorship includes a powerful blend of on-site branding and digital promotion for maximum reach.
Sponsorship Includes:
Branded On-Site Signage
Your exhibitor logo and booth number will appear on all signage throughout the Courtyard, ensuring visibility to all who stop by.
Website & App Recognition
As the exclusive Courtyard sponsor, your company name, logo, and booth number will appear on the IPPE website and mobile app—including a direct link to your website.
Floorplan Highlight
The IPPE Community Courtyard will be featured on the official show floorplan, clearly naming your company as the sponsor for both the web and app versions.
Push Notifications
Receive name and booth number recognition in push alerts sent through the IPPE app, reminding attendees of the Courtyard activities and encouraging visits.
Pre-Show Email Promotions
Gain exposure in targeted pre-show emails sent to all registered attendees and over 30,000 prospects. Promotions include:
Monthly attendee newsletters
“Know Before You Go” guides
Daily onsite newsletters (Monday, Tuesday, Wednesday)
Show Guide Recognition
Your sponsorship will be highlighted in IPPE’s official printed show guides—a key resource used by attendees throughout the week.
Venue Signage Presence
Your logo and booth number will also be included on GWCC venue signage promoting the IPPE Courtyard.
One opportunity. Nonstop visibility. Maximum engagement.
Stand Out at IPPE with Strategic Sponsorship and Marketing Opportunities!
All sponsorship is offered on a first-come first-served basis!
The International Production & Processing Expo (IPPE) is the premier event for the poultry, egg, meat, and animal food industries—bringing together decision-makers and influencers with leading suppliers of cutting-edge technology, products and services. Attendees come specifically to discover companies like yours and explore the innovations that drive business success.
Amplify Your Presence
Maximize your visibility and impact by leveraging IPPE’s comprehensive sponsorship and marketing programs. These opportunities are designed to set your company apart from the competition and position your brand front and center—before, during, and even after the show.
Whether you're aiming to attract new prospects, boost sales, or increase brand awareness, consistent exposure throughout the IPPE experience ensures your company stays top of mind.
Customize Your Approach
Choose from a variety of sponsorship and marketing options to build a program tailored to your objectives. Have a unique idea in mind? Or not sure where to start? We’re here to help. Contact Lisette Reyes, Expo Services Manager, to collaborate on a custom package that aligns with your goals.
Lisette Reyes
lreyes@ippexpo.org
770.635.9053
Important Sponsorship Requirements & Deadlines
To participate in IPPE sponsorship opportunities, you must be a current contracted IPPE exhibitor. Please take note of the following key deadlines and policies: